CertainTeed Backs High-Quality Building Products with Redesigned Website, Online Tools
Valley Forge, Pennsylvania (December 19, 2008) — With the launch of CertainTeed Corporation’s redesigned website (www.certainteed.com) building professionals are only a click away from a vast array of product information, technical resources and continuing education programs, as well as new tools to drive new business leads.
With customized portals for architects, builders, contractors and distributors, the site provides a wealth of readily accessible information for more than 1,000 CertainTeed(R) interior and exterior building products, including detailed specifications, material safety data sheets and installation guides. A new feature, “My Project Folder”, allows visitors to select and save product information for future reference.
In addition, an online “Learning Center” provides information on frequently asked questions and tips regarding CertainTeed product performance and best practices. The site also offers a comprehensive menu of continuing education courses and a special “Green Building Products” section, aligning CertainTeed products with LEED(R) and the National Association of Home Builders (NAHB) Green Building Program(TM).
“CertainTeed’s leadership in the industry is rooted in the manufacture of high-quality products that are backed by the technical support and resources needed for building industry professionals to succeed,” said Peter Dachowski, President and CEO of CertainTeed. “Through the development of a comprehensive, easy-to-navigate website, we have strengthened that commitment to our customers.”
Providing a boost to lead generation, the CertainTeed website incorporates a new tool that connects consumers to contractors, installers and builders through an automated system. Using the “Find a Pro” tool, consumers can search for a building professional by zip code and automatically request information directly from the contractor, builder or installer.
Featuring project photos, case studies and an online, interactive tool — ColorView(TM) — the “Idea Center” serves as source of inspiration for building professionals and designers. A special version of ColorView can also be downloaded by building professionals and serve as a valuable sales tool, helping customers visualize CertainTeed products on their home or building.
CertainTeed serves the residential, commercial and industrial building sectors through the manufacture of insulation, gypsum, ceilings, exterior trim, vinyl and polymer shake siding, fiber cement siding, PVC pipe, foundations, roofing, fence, railing, and deck products. For more information, visit certainteed.com.
About CertainTeed
Through innovation and creative product design, CertainTeed has helped shape the building products industry for more than 100 years. Founded in 1904 as General Roofing Manufacturing Company, the firm made its slogan “Quality Made Certain, Satisfaction Guaranteed,” which quickly inspired the name CertainTeed. Today, CertainTeed(R) is North America’s leading brand of exterior and interior building products, including roofing, siding, windows, fence, decking, railing, trim, foundations, pipe, insulation, gypsum, ceilings and access covers.
Headquartered in Valley Forge, Pa., CertainTeed and its affiliates have more than 7,000 employees and more than 70 manufacturing facilities throughout the United States and Canada. In 2007 the group had consolidated sales of more than $3 billion.
For more information contact:
Michael B. Loughery,
CertainTeed
(610) 341-7328
mike.b.loughery@saint-gobain.com
www.certainteed.com/pressroom
