Reflections on CFA Convention 2015 From My Perspective
Why is convention so important to this industry? What do you, as a leader, take away from this event?
There are few limitations within a network of people who share a common goal. Together, they push the boundaries of their industry, create a higher demand for their products and services, foster healthy relationships and fuel innovation. As we begin to prepare for another convention full of networking, education, entertainment, new products and technology, I’d like to take a step back and reflect on my first convention as CFA’s manager of communication and networking. Why is convention so important to this industry? What do you, as a leader, take away from this event? If you manufacture a product in this industry, why should you exhibit at convention? If you were at CFA Convention 2015, these questions are most likely already answered. If you have yet to attend this event, I strongly encourage you to consider joining us in Myrtle Beach in 2016.
As I sat in on several seminars at the Williamsburg Lodge this summer, I couldn’t help but wonder why every concrete contractor was not in that room. It was apparent that the topics being discussed were concerns felt across the board. Attendees discussed behind-the-scenes issues that every contractor is facing. They asked questions and questions were answered. The entire room was engaged. It was evident that this is where company leaders come to discuss their concerns and work through their frustrations with the people who are in their exact same shoes, gaining a sense of unity and re-assuring that they are taking their company in the right direction with the right tools and knowledge.
“I came tired and fed up with my company and business. Really was trying to figure out if it was time to move on. After this event, I am re-energized and confident that I’m in the right place and ready to lead on.”
Taking time away from your company is not always easy. You have projects that need your utmost attention, you have to find workers who you can trust to get the job done and jobsites that are falling behind because of whether issues. Convention is not only a time to address these issues and discover how others have found a way around them, but it is a time for you to re-energize with your family, be reminded again why you are in this business and leave with a new perception and a new sense of accomplishment.
“We received solid content at each seminar. Based on the conference, our company had a debrief meeting and are planning to take immediate action on about 15 ideas that were all derived from the conference.”
Amongst the new ideas, renewed spirit and sense of unity that were taken away from convention, attendees also left with newfound relationships with their suppliers. The energy created in the exhibit hall is an important piece to the puzzle. As we look forward to CFA Convention 2016 in Myrtle Beach, we are getting feedback from our exhibitors on how we can continue to foster personal relationships with key decision makers in the industry. These relationships not only benefit the suppliers, but they allow for open conversations on how to keep costs down, what products are out there to make your job easier and how can you use these tools to benefit your company.
Although the energy created in the exhibit hall is an important piece to the puzzle, it is far from being the only piece. The location of convention plays a vital role in the dynamism of our event. Amongst all of the seminars, the discussions, the awards and networking, CFA strives to immerse you and your family into the culture of the location. From dinner at a gold mine in Breckenridge, train rides in Durango and Mt. Hood, to a fife and drum band kick off in Williamsburg, we want to incorporate that culture into the event as much as we can. We take the time you invest with us seriously, and this is another way to show our dedication and appreciation of you being there.
I challenge each of you to invest some time and engage yourself with industry leaders who are becoming a part of the solution to the daily struggles that each contractor may face. As we wrap up last year’s convention and look towards 2016, I look forward to using your feedback to make 2016 our best year yet! We have a lot in store for you in Myrtle Beach, and we continue to be relentlessly dedicated to the success of each CFA member.
Lindsey Bloomquist
CFA Communications and Network Manager
lbloomquist@cfawalls.org